Network Traffic Analytics Market Size

{170+ Pages Research Report ] to surpass USD 8.36 billion by 2031 from USD 1.96 billion in 2021 at a CAGR of 15.6% in the coming years, i.e., 2021-2031.

Network traffic analytics captures and examines network traffic in order to figure out any situation. For decades, companies have been using network traffic data in order to optimize bandwidth and corporate efficiency. Advanced network traffic analytics tools have recently become available, allowing businesses to tap into network traffic to secure their networks by better understanding network activities. A clear understanding of what is happening across the network in real-time is provided by aggregating packet data acquired from sensors. Network traffic analytics systems analyze traffic and its flow to establish a baseline of traffic trends. These solutions use advanced analytics and machine learning to detect and alert IT against dangerous assaults.

Market Highlights

Network Traffic Analytics Market is expected to project a notable CAGR of 15.6% in 2031.

Factors, such as the need to address network complexity arising from the introduction of new technologies such as 5G, IoT, and cloud, as well as an increase in data volume and changes in traffic patterns, as well as the rise in SDN integration with existing network infrastructures, are propelling the market forward. Furthermore, as the number of system applications grows, so does the demand for network stability and better management around the world.

Network Traffic Analytics Market: Segments

The Solution segment is expected to grow with the highest CAGR during 2021-31

Global Network Traffic Analytics Market is classified on the basis of Component into Solution, and Software. The solutions segment dominated the network traffic analytics market, and this trend is projected to continue during the forecast period. The surge in demand for network traffic analysis solutions among enterprises to find, assess, and handle security threats is largely responsible for this segment's growth.

The On-Premise segment is expected to grow with the highest CAGR during 2021-31

Based on Deployment, the global Network Traffic Analytics Market is fragmented into Cloud, and On-Premise. The On-Premise segment is expected to lead the market in the near future. On-premises solutions come with a one-time license price and a yearly service agreement that includes a free upgrade. On-premises deployment is preferred by enterprises that can afford a high cost or have a high level of data criticality, as such deployments necessitate a large infrastructure and their own data centers. As a result, large businesses typically prefer on-premises deployment over cloud, whilst SMEs frequently face a choice between hosted and on-premises network analytics solutions.

Market Dynamics

Drivers

The Rising Need for Real-Time Network Analysis and Adoption of New Technologies

The growing demand for real-time network data analysis, as well as the increasing data volume and changes in traffic patterns around the world, are driving the network traffic analytics market forward. In addition, the network traffic analytics market is predicted to grow due to the increased use of advanced technologies and an increase in the number of distributed denial of service (DDoS) assaults. In addition, the introduction of 5G technology is likely to generate significant growth opportunities for the NTA market in the future years.

Advancements in the Internet and the Growing Number of Online Attacks

With the rapid development of the internet and the expansion of businesses' digital infrastructure, cyber-attack are on the rise. Furthermore, the rise in DDoS attacks poses a persistent threat to enterprises that rely heavily on the internet. Users can also discover network traffic behavior patterns associated with advanced threats by integrating with sophisticated technologies such as advanced analytics, artificial intelligence (AI), and machine learning (ML).

Restraint

High Initial Investment with the Network Traffic Analytics

The Network Traffic Analytics Market is hampered by a high initial investment associated with network traffic analyzer tools and the availability of free network traffic analysis tools, to name a few issues.

Network Traffic Analytics Market: Regions

Global Network Traffic Analytics Market is segmented based on regional analysis into five major regions: North America, Latin America, Europe, Asia Pacific and the Middle East and Africa. Over the forecast period, North America is predicted to hold the greatest market size. Owing to the large-scale implementation of network analytics tools by organizations and enterprises in the country, the United States has emerged as the largest market for network analytics. The speedy expansion of the network analytics industry in the US can be attributed to the rapid infrastructure development in the US, and also the high growth of Machine Learning (ML), Internet of Things (IoT), Artificial Intelligence (AI), and cloud computing.

Impact of COVID-19 on Network Traffic Analytics Market

During the Covid-19 pandemic outbreak, the network traffic analytics market is predicted to develop at a faster rate. During the lockdown, organizations from all sectors adopted a "work from home" operating structure. By studying network behavior, network traffic analytics helps to optimize bandwidth and safeguard the network. As a result, during active lockdown, the use of network traffic analytics has increased.

Network Traffic Analytics Market is further segmented by region into:

North America Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – United States and Canada
Latin America Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – Mexico, Argentina, Brazil and Rest of Latin America
Europe Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – United Kingdom, France, Germany, Italy, Spain, and Rest of Europe
Asia Pacific Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – India, China, South Korea, Japan, Australia, and Rest of Asia Pacific
Middle East and Africa Market Size, Share, Trends, Opportunities, Y-o-Y Growth, CAGR – Israel, Saudi Arabia, UAE, GCC, South Africa, and Rest of Middle East and Africa

Network Traffic Analytics Market report also contains analysis on:

Network Traffic Analytics Market Segments:

By Component
- Solution
- Service
By Deployment
- Cloud
- On-Premise
By End User
- BFSI
- IT and Telecom
- Government
- Energy and Power
- Retail
Network Traffic Analytics Market Dynamics
Network Traffic Analytics Market Size
Supply & Demand
Current Trends/Issues/Challenges
Competition & Companies Involved in the Market
Value Chain of the Market
Market Drivers and Restraints

Network Traffic Analytics Market Report Scope and Segmentation

Report Attribute	Details
Market size value in 2021	USD 1.96 billion
Revenue forecast in 2031	USD 8.36 billion
Growth Rate	CAGR of 15.6% from 2021 to 2031
Base year for estimation	2020
Quantitative units	Revenue in USD million and CAGR from 2021 to 2031
Report coverage	Revenue forecast, company ranking, competitive landscape, growth factors, and trends
Segments covered	Component, Deployment, End User, and Region
Regional scope	Component, Deployment, End User, and Region
Key companies profiled	Accenture, Allot Ltd, Ascom Holdings, Cisco Systems Inc, Huawei Technologies Co Ltd, International Business Machines Corporation, Juniper Networks, Microsoft Corporation, Nokia Corporation, Symantec Corporation, and Other Prominent Players.

Frequently Asked Questions (FAQ):

Network Traffic Analytics Market size was estimated at USD 1.96 billion in 2021 and is expected to reach USD 8.36 billion in 2031.

Network traffic analysis (NTA) is a method of identifying anomalies in a network availability and activity like operational and security issues.

The On-Premise segment accounted for the largest Network Traffic Analytics Market share.

Key players in the Network Traffic Analytics Market include Accenture, Allot Ltd, Ascom Holdings, Cisco Systems Inc, Huawei Technologies Co Ltd, International Business Machines Corporation, Juniper Networks, Microsoft Corporation, Nokia Corporation, SYMANTEC CORPORATION, and Other Prominent Players.

Industry development is predicted to be fueled by advancements in network infrastructure, an increase in the number of DDoS attacks, and an increase in the usage of IoT, BYOD, and connected devices.