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Hair Color Spray Market: Segmented: By Nature (Synthetic, Organic and Natural); By Distribution Channel(Online, Wholesale and Retail); and Region -Analysis of Market Size, Share & Trends for 2016 - 2019 and Forecasts to 2030
Hair Color Spray market to surpass USD 6226.9 Million by 2030, which is valued at 2686 Million in 2019 at a compound annual growth rate of 8.00%
Hair color spray is an artificial or natural spray used by individuals to color their hair. This can be applied by individual or hair experts by simply spraying the required color spray directly to one’s hair. Hair color was initially used by individuals to cover grey and white hair, but eventually, it gained traction among millennials who were conscious about their appearance in the public and prefer to color their hair with a different color. This not only gives a temporary color to hair but also provides enhanced shine, and volume. Nowadays, most of the key players include hair nutrients in the product for enhanced and long-lasting hair growth.
According to the report, this growth is anticipated due to the advent of a rising trend in hair coloration, and by the comfort and trouble-free shading of hair with the use of sprays. The industry sales have also been boosted by the newly developed products that offer a technologically enhanced value by key players like UV rays, scalp treatment, and moisturizing of hair.
The synthetic segment accounted for almost 40% of the market share as these products are comparatively cheaper and provide artificial color which can last long. The availability of different colors and combination covering almost every shade is the major factor driving this segment. These color sprays can easily be removed and thus accounts for better user experience. However, the natural and organic segment holds a significant market share and is anticipated to grow at high CARG over the forecasted period owing to rising consumer’s awareness about the harmful effects of synthetic colors. They may seem efficient in the short run but prove harmful in the long run. Organic products that are completely derived from nature come with a low risk of hair problems and provide additional care to the hair by supplying the required nutrients.
Global Hair Color Spray market is segmented by product type into online, wholesale, and retail This growth is attributed to the fact that people prefer to buy products from the specialty store and the direct connection between the retailer and the customer create more revenue opportunities. Specialty stores provided detailed and complete knowledge about the product which gains consumer’s point of attraction. Moreover, rising retail store penetration and an increasing number of daily retail stores provide a boost to this segment's growth. However, the online segment is also anticipated to register a significant growth owing to convenience in buying and facilities like free home delivery, easy payment, and a shifting trend towards online shopping.
Surging demand among all genders and different age groups
The rise in per capita income encourages people to spend more on personal care. Also, hair coloring and concerns related to dry hair will in the short term raise the market for hair color sprays. Demand for these color sprays is growing for women of the middle ages. Also, the surge in demand for male grooming is anticipated to fuel the global market. Producers offer creative and appealing hair color spray packaging and the implementation of organic and natural ingredients into products also attracts customers to opt for hair color sprays.
Easy availability
The products are easily available through the online and offline market. Various supermarkets promote the use of Hair Color Spray products. Due to growing demand, these products are made available in every retail store and even in unorganized shops. Online stores such as Walmart and other shopping store sell these products and makes it easily accessible to the population.
Other benefits provided by the producers
The industry sales have also been boosted by the newly developed products that offer a technologically enhanced value by key players like UV rays, scalp treatment, and moisturizing of hair.
High installation cost
Rising consciousness among individuals regarding the harmful effects of synthetic hair sprays restricts market growth. People are becoming aware of the chemicals present in the product which improves the hair quality only in the short run but leads to several hair problems like restricted hair growth, hair fall, and early-stage hair loss in the long run. Therefore people are shifting towards natural and organic hair colors which assist in long term hair growth and healthy hair life.
Asia Pacific was the largest market accounting for XX% of the total market volume share in 2019
Asia Pacific led the global market for global Hair Color Spray market films with XX% of the overall demand in 2019. With fast industrialization and urbanization, countries like India, China, and many others have been the growing consumer leading to an improved standard of living and increasing demand for Hair Color Spray products and surging trend of the population for the localized product. Moreover, celebrity endorsement in Asian countries and surging demand for grooming cosmetics create opportunities for key players and further helps in the expansion of the market in the region.
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