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Kombucha Market

Kombucha Market 2022: The Increasing Adoption of Healthy Habits among Consumers is Driving Growth

Publish Date: Apr-2023 Report: Kombucha Market

Fatpos Global has released a report titled Kombucha Market - Analysis of Market Size, Share & Trends for 2021 – 2022 and Forecasts to 2032” which is anticipated to reach USD 22.7 billion by 2032. According to a study by Fatpos Global, the market is anticipated to portray a CAGR of 21.9% between 2022 and 2032. As per the report, consumers have made a tremendous change towards focusing on their health and welfare and dedicating themselves to extending their lifespan, which has increased product consumption and its adoption. The marketing of kombucha as an immune-system-boosting, toxin-eliminating, and weight-loss aid is encouraging consumers worldwide to consume it more frequently.

The market research on Kombucha Market includes in-depth insights as:

“Due to numerous health advantages, Kombucha is becoming more and more popular as a functional beverage, which is anticipated to fuel market growth. Consumers' growing health concerns and awareness of the negative consequences of conventional products are driving up demand for organic goods, which is driving up demand for organic kombucha. Increased use of dangerous chemical fertilizers can have a long-term detrimental effect on health. Due to this, consumers like organic beverages over other ordinary drinks that include a lot of chemicals, sugar, and have little nutritious value. The Kombucha Market is expanding as a result of this aspect, which is also driving the movement toward clean label products.”, said a lead analyst at Fatpos Global.

Kombucha is basically a fermented tea beverage prepared by placing a blend of yeast and bacteria in sweetened green or black tea. Although a glass of microorganisms may not sound particularly enticing, but it is how kombucha gets its nutritional punch. Before the kombucha is ready, the bacteria and yeast mixture, known as a (SCOBY) symbiotic colony of bacteria and yeast, ferments in the tea for a few weeks. Despite all of the hype, kombucha is a healthy addition to the diet. This sour tea beverage is high in probiotics, antioxidants, and B vitamins, all of which may be beneficial to human health. Although kombucha advantages are still being researched, they appear positive.

Kombucha Market is categorized on the basis of Distribution Channel into Supermarkets/Hypermarkets, Online Retail, Health Stores, and Convenience Stores. The Supermarkets/Hypermarkets segment is projected to lead the market in the future. The goal of mass merchandisers like supermarkets and hypermarkets is to offer a wide selection of probiotic beverages and functional beverages to consumers. These aggressive tactics by these entities are encouraging merchants to stock freezers and chillers with products that offer flavored options in a range of pricing points and brands.

Key Players in the Market

Some of the key players operating in the global Kombucha Market are Starbucks Corporation, The Coca-Cola Company, Molson Coors Beverage Company, The Hain Celestial Group, Buchi Kombucha, GT’s Living Food, København Kombucha, Læsk Kombucha, VIGO Kombucha, Brothers and Sisters, BB Kombucha, Real Kombucha, Equinox Kombucha, Health-Ade Kombucha, Revive Kombucha, and Other Prominent Players.

Get Valuable Insights into Global Kombucha Market

In the latest market study conducted by, Fatpos Global thrives to present an unbiased analysis of the global Kombucha Market that covers the historical demand data as well as the forecast figures for the period, i.e., 2022-2032. The study includes compelling insights into growth that is witnessed in the market. Global Kombucha Market is classified on the basis of Type into Flavored and Non-Flavored. By Packaging, the global Kombucha Market is divided into Glass Bottles and Cans. By Distribution Channel, the global Kombucha Market is divided into Supermarkets/Hypermarkets, Online Retail, Health Stores, and Convenience Stores. Geographically, the market is segmented into North America, Latin America, Europe, Asia Pacific, and Middle East and Africa.

About Fatpos Global

Fatpos Global is a leading management consulting, advisory, and market research organization that serves its clients globally through its team of experts and industry veterans that have years of expertise in management consulting, advisory, and market research analysis. The organization functions across business consulting, strategy consulting, market research, operations consulting, financial advisory, human resources, risk & compliance, environmental consulting, software consulting, and sales consulting amongst others, and aims to aid businesses with bold decisions that help them embrace change for their sustainable growth.

For more details, email: info@fatposglobal.com

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